Artificial intelligence. and incorporate the AI-based content improvements with dynamic ad insertions into their offerings to enhance the contextualization customer experience through trigger, context, intention, and insight enriching customer experience through AI. Clearly, AI in entertainment has opened the doors for many new opportunities! Code Share Partners. Today, artificial intelligence has become the most admired technology in the global market. According to PwC’s Entertainment & Media Outlook, the US entertainment and media industry is projected to reach $759 billion by 2021, increasing at a CAGR of 3.6 percent. It's no wonder given the benefits AI can bring to the actual businesses. In addition to music and books, Qloo also provides AI services to the movie industry. Advanced analytics capabilities are critical in altering content, marketing plans, offerings and distribution windows. Digital transformation is pushing businesses to be customer-centric and today, consumer AI in e-commerce, retail, mobile, social and other areas is largely focused on driving a better customer experience. The promotion of events and movies is, to date, one of the most critical aspects of the media and entertainment industry. From the type of content that is created to how and by whom it is created and consumed – this shift has allowed innovative disruptors to join the party and compete with traditional outlets. In Media and Entertainment, t h ere are already many applications of Machine Learning and AI hiding in plain sight. Even though not every retailer has been using it due to high costs, inaccessibility, and proprietary systems, the largest players in the retailing have been pretty active about it. Top 10 Artificial Intelligence Trends For 2021. How Is AI Transforming The Entertainment Industry? AI is playing a major role in improving the efficiency of processes involved in the entertainment world. Benefits of Leveraging Artificial Intelligence in the Media and Entertainment Sector. So, why should the entertainment industry leave behind? However, all such marketing and advertising campaigns require many human resources and consume a lot of time. AI will Automate the Entertainment Industry. Search by image and videos are some of the applications of such a trend. Many experts across sectors, such as game development, movie production, advertising, and also providers of a variety of entertainment services, agree on AI unleashing an entirely new approach to creativity. One of the most transformative tech solutions in the past few years, AI has been used in numerous ways to improve customer experience and streamline business operations. In 2018, AI upended the entertainment sector with breakthroughs across gaming, films, music and arts. Not only that but by introducing more & more innovations, the businesses can enhance the user experience to a great level. How AI is Transforming the Media & Entertainment Industry. Globally, organizations are acknowledging that customer is indeed king and cannot be ignored. The rising adoption of digital in entertainment has been transforming how media companies around the world operate and advertise to reach their audience. This union of the human with AI is a brilliant stroke – expect many more startups … Quantzig has announced the completion of their new article on how artificial intelligence is disrupting the media and entertainment sector. Discover new destinations and more with our partners. Read More: 5 Competitive Advantages of Big Data Analysis. Artificial Intelligence promises to play a critical role in the streaming industry by providing efficient ways to encode, distribute, and organize data. Retail/marketing and AI is a combination on a rapid growth curve in the AI sector. The entertainment industry is growing at a phenomenal rate. Based on our assessment of the applications in this sector, the majority of entertainment and media use-cases appear to fall into three major categories: Marketing and Advertising: Companies are training machine learning algorithms to help develop film trailers and design advertisements. According to a Global Entertainment and Media Outlook report, virtual reality (VR) is predicted to be the fastest-growing segment in the entertainment sector. AI-based technologies are already making a profound impact on our consumer lives. That’s where Artificial intelligence comes to play! Explore articles and analysis related to artificial intelligence in entertainment, including coverage of tourism, gaming, movies, and more. At Quantzig, we understand the challenges faced by media service providers amid the crisis. Now that computers are used almost in every sector, humans are highly dependent on them. In this article, we round up the top breakthroughs AI made in the entertainment sector. Proliferation in the use of sensors and hardware will witness virtual reality, haptics and companion robots increasingly enter the home. AI helps augment human abilities and support mental health. These procedures are carried out by collaborating with many film industry professionals. A purpose that the industry players are using Artificial Intelligence technology to fulfill. AI Is About to Completely Change the Face of Entertainment Twenty years ago, entertainment was dominated by a handful of producers and monolithic broadcasters, a near-impossible market to break into. Artificial Intelligence Toys for Kids – Current Products and Categories. Media rights is the fastest-growing sub-sector of the US eSports market, rising at a 17.5% CAGR, though still trailing sponsorship revenues growing at a 11.7% CAGR. There are many added advantages to Mammoth-AI’s end-to-end entertainment application testing and quality assurance services. AI for Predictive Maintenance. Entertainment industry in the future will leverage AI. Driver Identification. And this is just the beginning. The first and foremost use of AI in entertainment is to enhance the marketing and advertising campaigns. Media houses rely on advance analytics using various parameters from the customer data like demographics, current trends, market scenarios etc. Deloitte’s Kevin Westcott joins host Hanish Patel to share his insights on what’s ahead for the telecommunications media & entertainment industry. AI is applied to movies to conduct visual analysis that tracks emotions alongside audio analysis of music and tone of voice. But, what if artificial intelligence can be used in producing a movie? Deep learning deals with unstructured data, making it ideal for image, video, speech, and text analytics. Hence, movie production is a complicated and time-consuming process. The entertainment industry goes on flourishing, and AI has provided its input into it. The digital transformation has brought many changes to the entertainment industry. Think no more! Also, the direct economic impact of the tourism industry, including accommodation, transportation, entertainment and attractions, amounted up to approximately 2.3 trillion U.S. dollars that year. Olga Egorsheva, Co-Founder and CEO of Lobster discusses how social media platforms are utilizing AI and how marketers can use this to their advantage. Representative Applied AI use cases of HOLMES with ecosystem, Business resilience with Wipro HOLMES™ solutions for pandemic assistance, Live 360° video streaming with AR enhanced & enriched user experience, Personalized experience of live events anywhere using mobile screen and 360° videos, Enriching advertisements and engaging users for personalized VR e-commerce, Connecting with users and running campaigns using user information, Gamification and VR Interaction which provides better merchandise options with products and services, Augmenting experience with map-based services and real-time triggers’ notifications to users, Instant assistance and quick response by the use of chatbots, Insights into user information, social media behavior and usage pattern with the help of Predictive analytics for better segmentation and targeting, Engaging customers with Royalty and Loyalty Programs for increased referrals, Capturing and engaging customers on trigger-based live events, KBC-style, ball to ball, pitch, weather predictions for cricket events. Real-time streaming is useful for the broadcaster/transmitter and the customer. In today’s world, owning a social media account is as almost as common as having a National Insurance number. A common example of AI in entertainment using VR is in the development of virtual content for reality shows and live events. The advent of AI in media and entertainment will help automate certain production proc… People are embracing technology that will make VR an essential aspect of the entertainment sector. AI helps in real-time customisation, packaging and transmission of content, enriching the viewers’ experience. online video) content that it can be difficult to tag, recommend and monetise. Given the rising customer expectations, and demand for personalized content in recent years, media ent… For these organizations, having the ability to quickly scale up and down processing capacity when needed changes the cost curve for producing content. AI enhances personalized shopping experience. Another incredible example is Iris TV, which offers the most suitable user preference based on their past choices. Artificial intelligence has always been a part of pop culture due to numerous sci-fi movies like Avengers: Age of Ultron, The Terminator, and I, Robot. It is no doubt today that personalization has become the key to success in today’s competitive era, and the entertainment industry is no exception! Entertainment . Hence, by using artificial intelligence techniques with AR/VR, media companies can do miracles and produce breathtaking scenes for their users. From composing beautiful compositions to automating repetitive tasks and even offering VR and AR capabilities in the movies, AI in entertainment has brought many drastic changes in the media and entertainment industry. As we are totally surrounded by machines and computer systems, this gave humans a general thought like “Can a machine think and behave as humans do? report, virtual reality (VR) is predicted to be the fastest-growing segment in the entertainment sector. Witnessing all such great advancements, one thing could be surely said that the day is not so far when watching movies and sports with real effects will not just be a dream but will happen in the future for sure! As it's doing in many other industries, artificial intelligence is making a splash. It also facilitates improved Ad sales through targeted ad insertions. The rapid surge in digital consumption is forcing the media industry to relook their business models[i]. That means you can today find the exact thing you want in seconds. With over 3.2 million movies, directors, and actors in its database, Qloo has built millions of movie viewer profiles. One of the biggest users of artificial intelligence is the online ad industry which uses AI to not only track user statistics but also serve us ads based on those statistics. How AI is Transforming the Media & Entertainment Industry - Wipro The media and entertainment industry is at the cusp of rapid transformation with digital media taking center stage across all sub-sectors - TV, print, films, advertising, animation & VFX, gaming, OOH, radio and music. Due to the Covid -19 pandemic, this facility or feature may or may not be available till further notice. Here’s how AI will transform the entertainment industry in the coming future. Accessibility. The entertainment industry is expected to transform in a bit different manner. But this is a recent development, says Ryan McCabe, Senior Data Scientist at Spotify. 11 Applications of Artificial Intelligence in Business: Artificial intelligence today is not just a theory. “M achine learning has moved past the high-school sex phase (everyone talking about it, but no one doing it), Analytics of viral media content can be used to determine the preferred content by audiences. Predictive analysis which facilitates right viewing content, based on audience preferences, and identifies best content with maximum earning potential. How it's using AI in automotive: Beginning as Google’s exploration of self-driving vehicles, Waymo is now it’s own company creating driverless vehicles that can safely deliver people from points A to B. This point was confirmed repeatedly during Veritone’s second quarter 2018 earnings call last week. Out of so many studios across continents, Warner Bros is the first-ever, to facilitate the impact of AI in entertainment industry This year, as per the contract signed between Warner Bros and Cinelytic, the movie studio will be using Cinelytic’s AI-driven project management system, in order to effectively plan budgets for its films. It also facilitates creation of VR sports events, fantasy leagues, and proactive engagement of viewers resulting in predictive merchandise options for the organizers. Applied to human services programs, these technologies could help reduce backlogs, cut costs, overcome resource constraints, free caseworkers to spend more time with clients, inject greater intelligence into scores of processes and systems, and handle many other tasks that humans can’t easily do on their own. Instead, real-time prediction based on current trends and behaviors from all data sources is key. AI in storytelling: Machines as cocreators. We offer our clients a reduced time to market, critical industry insights, testing coverage, and robust testing of applications. The report further claims that nearly 68 million VR headsets will be used in the US within the next three years while increasing the VR market growth to almost $5 bn. At IBC2017, AI was for the first time one of the main themes, both at the exhibition and in the conference sessions. Take the search results, for instance. 6 Steps For Implementing AI In Your Business. Using a combination of human freelancers and a system built with machine learning automation, Defined Crowd provides a data set that companies can leverage to improve the performance of their algorithms. Cognitive technologies (AI, ML and NLP) facilitate turning insignificant, unstructured piece of user information into structured, correlated and meaningful data putting them into multiple categorized databases for the advantage of the companies providing unique insights for better customer engagements, improved and attractive targeted content and higher monetization. Today, with AI-based algorithms, many of the leading platforms have enhanced their search results capabilities. Alibaba Luban, a popular AI tool, is a perfect example of this AI use case that can fasten the marketing process and can produce nearly 8000 promotional banners in a second – an impossible task for humans. As per the research, the spending on artificial intelligence in the entertainment industry is expected to reach US$1.86 by 2025. Chatbots in the media and entertainment industry deliver various values that help improve the entertainment experiences, enable companies to communicate with their audience at a greater scale, and offer hassle-free browsing. AI is playing a major role in improving the efficiency of processes involved in the entertainment world. AI-driven predictive analytics are helping telcos provide better services by utilizing data, sophisticated algorithms and machine learning techniques to predict future results based on historical data. It, in fact, has many practical applications. Whether we talk about Netflix or Amazon Prime, every popular video streaming platform today offers personalization services. Maybe, that’s a good reason to implement an AI-based solution in your media business! The economic and business models requiring to succeed in the digital landscape are challenging and require a significant shift in the mindset and approach due to the fierce nature of competition and a dynamic market place. Tweet. Consumer goods. AI provides predictive analysis (pitch report, weather report, team report, crowd report) to organizers. Today, AI looks capable of fulfilling the promises set in the past. An advanced AI algorithm offers far better speed and reliability at a much lower cost as compared to its human counterparts. Novel technologies such as AI and blockchain are on the verge of revolutionizing the entertainment industry with the new norms in the industry. Israeli automotive computer vision startup eyeSight uses AI and deep learning to offer an absolute plethora of in-car automotive solutions. Simple, with the use of AI in entertainment! Here are a few AI use cases in media and entertainment that are transforming the industry: 1. AI in Entertainment will be used for such marketing aspects as design, film promotion and advertising. The Google-backed AlphaGo beat the European Go … There is a dire need for adding personalization and delivering value to meet the rising customer expectations and demand. Yes, that true! FREMONT, CA: Technology has always been affecting the entertainment industry. 5. Digital media is not just an additional distribution platform but has emerged as a core revenue generation engine. Yet there is now so much existing and newly generated (e.g. This will continue in 2020 where media companies will continue working alongside AIs for personalized content recommendations and effective advertisements. With new technologies such as virtual reality and multi-channel experiences, new possibilities arise almost by the second. What trends are you seeing in machine learning and AI in media and entertainment? Machine learning is an underexplored area in the TV industry For many years, effective voice-based search technologies have eluded businesses that have tried to bring next-generation input methods to customers. Can AI and machine learning transform the entertainment industry? All sectors have been affected by the coronavirus outbreak and its associated lockdowns to varying degrees. Due to innumerable sci-fi movies like The Terminator, I, Robot, and Avenger: Age of Ultron, artificial intelligence (AI) has always been a part of the entertainment industry. Patients can be assisted not only by medical staff but also by robots. Though Veritone has since expanded to other verticals, its net revenues from the AI platform business are still primarily from the media sector. Today, many of the leading entertainment and media houses use custom AI applications to simplify the designing and promotion process of the movies. Smart algorithms will be able to come up with … The process of the gradual reopening of the Indian economy has begun, but the shock of COVID-19 on businesses has been severe. › Media and Entertainment sector in the era of COVID-19. So, what to expect from AI in enhancing the future of the media and entertainment industry? December 11, 2017 – Computers don’t cry during sad stories, but they can tell when we will. Paralyzed people can walk again and do not depend on caretakers thanks to exoskeleton robots. New Capabilities Article Developer Velocity: How software excellence fuels business performance. Relax before the flight or catch up on work at our partnered lounges. AI makes gaming more intelligent 14) Defined Crowd. Expanding on observations from the TM&E Industry Outlook 2020, Westcott predicts that the growth of video streaming will continue to explode and competition among providers will increase. Employment in the era of AI. 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